Offering free shipping, or even discounted shipping, is a must if you want to convert more customers. As many as 74% of shoppers will abandon shopping carts due to high shipping costs. Small retailers, however, often struggle to compete with the free shipping incentives offered by retail goliaths like Amazon and Wal-mart.
Let's take a look at a few ways that you can start offering free shipping for your customers today.
When we talk to new Doba customers, we hear a very common anxiety: “How do I sift through so many products to find the ones that will help me get some early sales?"
We recently covered some basic tips for retailers who are looking to start utilizing email marketing. But if you've passed the beginner level of email marketing and want to take your efforts to the next level, this post is for you.
Let's take a look at some actionable tips that will quickly improve your email marketing program.
We recently discussed the importance of a social media marketing plan. With the understanding of why social media marketing is important for an ecommerce business, it’s time to take a look at a few things you can do to be more effective with your social media marketing.
We recently covered why you, as an online retailer, need a content marketing strategy. But it's not enough to know that you need content marketing. You also need to know how to write a blog post that people will want to read.
So let's take a look at some tips for writing a blog post that will get read, engage your customers, and ultimately drive more leads to your site.
Dropshipping is widely used by retailers of all sizes to aid in product fulfillment. Despite its widespread use, a lot of new retailers have questions about dropshipping. This post will answer those questions and help you avoid the pitfalls that defeat ecommerce novices.
Everyone running an online business knows that SEO isn’t just important, it’s absolutely necessary for success. For online retailers, good SEO can make a huge difference in getting found amongst the hordes of people trying to sell products online.
But understanding that SEO is important and knowing how to properly optimize your online store are two different things. So let’s take a look at some SEO basics for online retailers.
At the beginning of 2015, Forbes said, “If you want to grow your business in 2015, you have to invest in content marketing. You simply cannot afford to ignore it any longer. It’s one of the best and most effective ways to connect with prospects and differentiate from competition.”
Content marketing is imperative if you want your business to succeed - and it’s especially important for online retailers. Let’s take a look at 3 reasons why your business absolutely needs a defined content marketing strategy.
Starting your own business is exciting. You're full of ideas, thoughts of making money, and the excitement that comes with being the boss instead of an employee.
But before you get started with your new business, there's some housekeeping items you need to take care of. Whether you're starting a brick-and-mortar shop or an online store, the following are things you need to know when setting up a new business.