Facebook’s leading presence in social media has been fueled by continued user experience innovations. Delivering social media content in mesmerizing fashion has been a key success factor for the web giant. With nearly 2 billion active Facebook members each month viewing content from family, friends, and the global community, it is only natural that Facebook has also innovated in the field of advertising.
If you’re one of the millions of individuals who orders products online, you are part of a revolution. Total e-commerce sales will reach $684 billion in 2020, and the two titans of retail, Amazon.com and Walmart.com, are competing for market share in a big way. But it’s a more complicated story than you might imagine. Each platform offers third-party sellers the chance to reach consumers, and though the online e-commerce playing field is currently far from level, Walmart.com is catching up. Amazon is saturated with third-party sellers in their marketplace, while Walmart.com potentially presents a big untapped opportunity for sellers.
Harness the Power of Data Automation to Slash Overhead, Increase Speed to Market, and Propel Your eCommerce Sales
What started out as a highly segmented shopping weekend (a Hunger Games-style brick and mortar shopping gauntlet on Black Friday contrasted by a less visible but no less competitive gift grab online on Cyber Monday) is evolving every year in the direction of ecommerce.
We've put together an infographic that shows the growing impact of digital shopping experiences on the growth in ecommerce sales not just for Cyber Monday, but also Thanksgiving and Black Friday. We also highlight strategies that you as the retailer can employ to take advantage and increase your own company's bottom line.
Without further ado...
Everyone has a role model, a mortal Superman, if you will. These people are our personal heroes and beloved examples; we have been inspired by them, and they have always brought out the best in us. We hope that you enjoy these quotes from our entrepreneur heroes and other important role models.
Staying organized can be one of the more difficult things to do. Schedules are always changing, and the smallest hitch in plans can throw off your entire week. There are plenty of apps out there to help keep you on task and organized, Personally I’ve tried a lot of them while trying to stay organized in my own life. In this post we will go over some helpful apps and tools that you can use to try and stay organized.
One of the more important responsibilities of owning a store is ensuring that you’re constantly delivering the best shopping experience possible. You can do this through sales, great customer service, and an easy checkout process. Overtime your store will improve these processes and will become more popular as you test and implement additional features to your site. In order to get to that point you’ll need to develop and hone the skill of testing. Just as an engineer tests their work, you should be testing your site on a regular basis to make sure everything is functioning properly and to discover what works best for the customer. If you get lazy in testing, your site could fall behind competitors and you could lose out on potential sales and return customers.
When starting a business there is a common concern on every entrepreneur’s mind: how to make money. This thought is totally normal, and is critical to address to have a successful store. You just can’t run a store for free. Another common concern is attracting customers. For one thing, it can be hard to find customers in general, and then it can be hard to keep them in mind when you’re looking at maximizing your profits. However, treating your customers well and making a profit go hand in hand. You need to take your customer’s feelings and experiences seriously and provide a pleasant purchasing journey.
As a new retailer you should keep up-to-date on all the relevant ecommerce news and best industry practices to help run your store. There are many websites and blogs to follow that provide premium content and learning for free, and I highly recommend that you bookmark some of these web sources, or subscribe to their blogs (and ours) so you don’t miss any updates.